Who We Are

Established in 1983

With an Objective of Initiating more than just a Profitable Venture

Mr. Javed Ahmed Bhatti founded Ittefaq Trading Co. not merely as a business project but also with a purpose and ambition to share the blessing of nature among fellow humans. Ittefaq Trading Co. aims to bring the purest form of the various wholesale Himalayan Salt Products to customers worldwide.

We work to maintain high-quality standards by keeping this vision as our main target. For this, we keenly supervise all stages involved, from mining to production to distribution. All this hard work helps us to bring promising results and achieve high customer satisfaction.

Ittefaq Trading Co

Our Vision

We envision becoming the first choice of every business looking for premium quality Himalayan Pink Salt Products. We want to exceed customer expectations by providing the best products and services. We seek to embrace change and look for new innovative and efficient ways to grow our company.

Our Mission

To create awareness among people about the benefits of Himalayan salt and continue our efforts to provide a vast range of Himalayan Pink Salt Products. We are determined to establish Ittefaq Salt ® as a brand that cares for its customers. We aim to create a healthy and sustainable environment through our natural products.

Javed Ahmad Bhatti

CEO Message

Javed Ahmad Bhatti

Over 39 years ago, in 1983, we founded Ittefaq Trading Co. to extract 100% natural, unadulterated Himalayan Pink Salt from the Khewra Salt Mines, Pakistan. Our country is blessed to be the largest and only source of pink salt in the world. Hence, we have a long-standing vision of making Himalayan Salt easily accessible to the whole world with all of its goodness.

From the beginning, our goal has remained simple: to produce high-quality salt products and distribute them worldwide to individual customers and businesses. We focus on providing Quality Customer Service. Our commitment to quality is reflected in our customers’ loyalty. Our highly automated production facility equipped with state-of-the-art technology and a professional workforce helps to meet your demand on time with rigorous quality control at each stage. 

We have recently implemented new research, along with our valued customers’ feedback who have seen us grow leaps and bounds from what we used to be. We have developed an exclusive range of products with extensive research and analyzing our customers’ demands.

Our hard-working team works tirelessly to ensure that none of our customers’ needs go unheard. We intend not just to earn profit but to be your partner in success. We guarantee absolute customer satisfaction and work for mutual growth and profitability.